The first day of the Stationery Show was a double celebration for Magic Whiteboard, as it marked its 10th birthday and the sale of its one millionth roll of Magic Whiteboard with a Magic Whiteboard-shaped cake.
The Dragon’s Den winner was also promoting a new child safety locator and app. The ifindyou Bluetooth tracker alerts you if your child wanders off and pinpoints their last known location on Google Maps. It can also be used to locate lost items, such as keys or a wallet.
More traditional products on display included Reusable Magic Notebooks, which allow you to write with a dry marker, wipe the page clean and reuse; new 2 in 1 Magic Cling Notes, which are erasable on one side and have a normal writing surface on the other; and Magic Click Marker retractable whiteboard marker pens.